Publications
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Value proposition for improved groundnut seed in Tanzania: Why and how to increase it
14.10.24 -
Enhancing target product profiles to meet rice processor needs for capacity utilization in Uganda’s seed product market segments
10.10.24 -
Communicating information on maize hybrids through leaflets: What works from a farmer’s perspective?
10.10.24 -
Using economic selection index for trait prioritization in sweetpotato target product profiles in Eastern Africa
14.08.24 -
Eliciting Farmers’ Rice Trait Preferences in Southern Asia and South-eastern Asia through the Investment Game Application
05.08.24 -
Consumers’ preferences for sweet potato in Viet Nam and implications for CGIAR market segmentation and target product profiles
18.06.24 -
Seed product requirements of the potato-processing industry in Eastern Africa : Implications for CGIAR market segmentation and target product profiles
05.06.24 -
At the ground level : Accounting for farmers’ perspectives and inclusion issues in seed promotion
03.06.24 -
Maize farmers acquire early-maturity seed across production environments
16.01.24 -
Introducing the non-rancidity trait into pearl millet seed: scenarios for achieving future impact in Kenya
20.12.23 -
Protocol for evidence synthesis of market intelligence: Application to rice in the global South
14.12.23 -
Market Intelligence insights for groundnut breeding and seed systems in Tanzania
11.12.23 -
Implications of the ban on rice cultivation in Uganda’s wetlands for breeding and seed systems programing
23.03.23 -
Behavioral market intelligence and its implications for seed systems development
23.03.23 -
Future market segments for hybrid maize in East Africa
23.03.23 -
Market intelligence for informing crop-breeding decisions by CGIAR and NARES
23.03.23 -
Targeting market segment needs with public-good crop breeding investments: A case study with potato and sweetpotato focused on poverty alleviation, nutrition and gender
23.03.23