Her Agri: Nurturing growth from waste
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From
CGIAR Initiative on Asian Mega-Deltas
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Published on
06.09.24
- Impact Area

In the heart of Cambodia, a budding women-led enterprise is transforming agricultural waste into a powerful tool for sustainable farming. Her Agri, a young and dynamic team, is making waves with their innovative approach to pest control.
Emerging from the Dak Dam Innovators for Resilient Agriculture program, Her Agri was among the select few to secure funding and mentorship. Their winning idea? Cabbage bait – a natural attractant and bio-pesticide crafted from discarded cabbage leaves. This ingenious solution addresses two pressing challenges: the rampant infestation of pests in Brassicaceae crops and the mountains of agricultural waste translating into loss of value for farmers.
“We saw a problem and an opportunity,” explains Phan Rotha, the team leader. “Farmers were struggling with pests, and there was an abundance of cabbage waste. We realized we could turn this waste into a valuable resource.”
Her Agri’s cabbage bait is more than just a pest deterrent; it is a testament to circular economy principles. By repurposing waste, the team is contributing to a cleaner environment while providing a cost-effective solution for farmers. “Our bait is not only safe for humans and the environment but also highly effective in controlling pests,” Rotha adds.
The team’s passion for agriculture is evident in their meticulous approach. They have spent countless hours researching and experimenting to perfect their formula. The result is a product that kills target pests without harming plants, humans and the environment.
Her Agri’s impact extends beyond the farm. By reducing the reliance on chemical pesticides, they are safeguarding the health of farmers, consumers, and the ecosystem. Additionally, their business model promotes sustainable livelihoods and economic growth in rural communities.
“We envision a future where farmers can thrive without resorting to harmful chemicals,” says Rotha. “Her Agri is committed to supporting them every step of the way.”
The team’s ambition does not stop at cabbage bait. They are exploring the potential of their technology for other crops and developing new products to address the evolving needs of farmers. Her Agri is also actively seeking partnerships with other organizations to expand its reach and impact.
As Her Agri continues to grow, it serves as an inspiration for young entrepreneurs and a beacon of hope for a more sustainable future. Their journey is a testament to the power of innovation, collaboration, and a deep commitment to the environment.
By addressing the pressing issues of pest control and waste management, Her Agri is not just a business; it is a catalyst for positive change in Cambodian agriculture.
The Dak Dam Innovators program, a collaborative effort between Impact Hub and the CGIAR Initiative on Asian Mega-Deltas (AMD), is fostering the next generation of agricultural entrepreneurs in Cambodia.
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