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VARANASI, India (24 November 2024) — The International Rice Research Institute (IRRI) South Asia Regional Centre (ISARC), Varanasi, successfully hosted a transformative training program focused on rice cookie production and micro-enterprise development. Under the project “Promoting Self-Help Group Led Entrepreneurship through Rice Value Addition” , the immersive activity brought together 20 Women Self-Help Group (SHG) members from Odisha and two officials nominated by the Department of Mission Shakti, Government of Odisha.

Over five intensive days, participants delved into hands-on training on paddy processing, cookie production, packaging, storage, and business development. They learned to create innovative products, including Kalajeera rice and millet cookies, utilizing advanced techniques such as wire-cut and dropping machines. The program also highlighted branding, cost-benefit analysis, and strategies for market success.

This initiative highlights the collaborative efforts of ISARC, the Department of Mission Shakti, and other partners in strengthening Odisha’s agricultural economy by enhancing rice value addition and enabling women SHGs as key drivers of sustainable growth.

“The learning of SHG members must translate into transformative progress, evolving from Self-Help Groups to Small and Medium Enterprises. The Government will ensure robust credit support to facilitate this growth. I extend my heartfelt thanks to IRRI and the entire project team for empowering SHG members with valuable training in rice product development. Together with the Department of Mission Shakti, the Government remains committed to moving in a positive direction and continuing its support to IRRI’s initiatives. I urge SHG members to utilize their learnings effectively and work towards setting up facilities within their respective districts, paving the way for sustainable development and economic empowerment,” said Joint Secretary, Department of Mission Shakti (DMS), Shri. Sailendra Kumar Jena. Chief guest Prof….

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